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AP01 Exploring Opportunities with the Cloud-Ready Information Platform and SQL Server Code Name “Denali”
Tuesday, July 12 1:30 PM - 2:30 PM, LACC 150B
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Doug Leland, Tiffany Wissner
Session Details
Join this session to learn how partners can extend opportunities beyond the database. Doug Leland, Microsoft Database General Manager, will explore the new investments across the information platform including SQL Server Code Name “Denali,” appliances, and SQL Azure. Learn what is new in SQL Server, including industry scenarios and partner experiences, and receive up-to-date news on DPS, SIP and MPN partner opportunities.
AP02 Understanding Microsoft Business Intelligence: Customer Momentum and Partner Opportunity
Tuesday, July 12 1:30 PM - 2:30 PM, LACC 153AB
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Robert Baker
Level: 200 - Intermediate
Session Details
Calling all partners to come experience a session that will describe the future of Business Intelligence as Microsoft continues to drive leadership in that market. Bob Baker, Director for Microsoft Business Intelligence, will share the future-ready data and intelligent platform vision. Learn what is new in the next release of SQL Server, codenamed “Denali,” including industry scenarios and partner experiences, and receive up-to-date news on SQL Deployment Services, Solution Incentive Program and MPN partner opportunities.
AP03 The Future of Middleware and the BizTalk Roadmap
Tuesday, July 12 1:30 PM - 2:30 PM, LACC 150C
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Carolina Uzcategui, Tony Meleg
Session Details
If you have a development practice or you are an ISV and you create complex solutions for customers, you need a number of middleware capabilities at your disposal. BizTalk Server has been at the center of Microsoft’s Middleware platform for a number of years, to provide many of these capabilities. AppFabric, both on-premise and on Windows Azure provides additional capabilities as well as some overlapping ones. So what is the strategy here, what is Microsoft up to long term and short term? How will this affect solutions you create and what opportunities will it create for your company? In this session, you will get the answers to these questions.
AP04 Unplugged: Why The Microsoft Application Platform Helps My Organization Win (Partner Panel)
Tuesday, July 12 3:00 PM - 4:00 PM, LACC 150B
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Jen Viens, Sanjay Jacob
Level: 100 - Introductory
Session Details
Beat the heat and rise above competitive challenges. A live panel of senior partner representatives discusses emerging market trends and shares their rationale for increasing their investment on the Microsoft platform, steps undertaken, successes, challenges, and go-forward strategies. This session is suitable for ISV’s and SI’s with emerging products/practices on the Application Platform (Business Intelligence, SharePoint, Cloud, Database).
AP06 Building a Successful Data Practice in the Public Cloud
Tuesday, July 12 3:00 PM - 4:30 PM, LACC 150C
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Sudhir Hasbe, Tharun Tharian
Session Details
Join us for a unique working session to learn key elements to building a successful Data Practice in the Public Cloud. Pre-registration for this two-part class is required. Seating is limited.
AP08 Making More Money on SQL Server with Solution and Deployment Planning Incentives!
Tuesday, July 12 3:00 PM - 4:00 PM, LACC 153AB
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Betsy Pridmore, Eugene Saburi, Jack Tang
Level: 200 - Intermediate
Session Details
Do you want to earn incentive dollars on SQL Server? Want to know how? How about helping customers deploy SQL Server and make even more money? Come join our sessions and get all your questions answered, and be part of the programs that will get you more money in building solutions on and driving deployment for SQL Server.
AP09 Extending the Reach of Oracle's Business Applications with SharePoint Server 2010 and SQL Server 2008 R2
Tuesday, July 12 4:30 PM - 5:30 PM, LACC 150B
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Gideon Bibliowicz, Regev Yativ, Sanjay Jacob
Session Details
More and more Oracle customers are looking for cost-effective ways to make their business data available to more people in their organizations. Join the Microsoft SharePoint and SQL teams to explore the growing partner opportunity of helping customers connect SharePoint to their backend business applications (JD Edwards, PeopleSoft and more), and increase the ROI of those systems while boosting adoption and lowering overall TCO.
AP12 How Infrastructure Partners Can Optimize SQL Server for Private Cloud Environment - Session II
Tuesday, July 12 4:30 PM - 5:30 PM, LACC 150A
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Darmadi Komo, Ramnik Gulati
Level: 200 - Intermediate
Session Details
This session is a continuation of the previous session "How Infrastructure Partners can optimize SQL Server for Private Cloud environment - Session I'. Join us for a unique "working session," where you will have the opportunity to learn and experience the key elements to build and optimize SQL Server for private cloud environment using the latest Microsoft technology to increase reliability, self-service, and services revenue. Pre-registration for this two-part class is required. Seating is limited.
AP13 Grow your business with Windows Azure Marketplace
Tuesday, July 12 4:30 PM - 5:30 PM, LACC 153AB
Session Type: Breakout Session
Track: Application Platform
Speaker(s): Niraj Nagrani, Sudhir Hasbe
Level: 200 - Intermediate
Session Details
The Windows Azure Marketplace is an online marketplace to find, share, advertise, buy and sell building block components, premium data sets and finished applications. We will discuss how ISVs and Data Providers can leverage Windows Azure Marketplace to grow their business. You can hear how other ISVS are participating in Windows Azure Marketplace to drive new business.
BL01 How to Prepare Now for the 2020 Workplace
Monday, July 11 3:00 PM - 4:00 PM, JW Diamond Ballroom, Salon 5-10
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Jeanne Meister
Session Details
The best companies are already preparing their strategies to win the quest for top talent. The 2020 workplace will be defined by acute vision—20/20 vision—with regard to recruiting strategies, customizable employee development, agile leadership, and leveraging the power of social networks. Case studies will be presented of how companies are dealing with these major forces in order to create greater opportunities for employees to collaborate, engage and innovate on-the-job. A specific focus will be on how companies are re-imagining their recruitment, engagement & learning practices. Finally, several predictions for how the workplace in 2020 will emerge and what you can do to prepare for this.
BL02 Reading the Tea Leaves: Industry Trends and Building Your Competitive Edge
Monday, July 11 4:30 PM - 5:30 PM, JW Diamond Ballroom, Salon 1-4
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Tiffani Bova
Session Details
Not only has the IT marketplace become a solutions market, but it is also seeing the introduction of technologies and trends that will change the way IT is delivered in the future. What do these trends mean to your business? What should you do today to be ready for tomorrow? In this presentation, learn first-hand from a Gartner analyst: IT forecasts and predictions, top priorities of CIOs in 2011, key changes in the industry and channel over the next 5 years, what opportunities this change offers and what you need to do to leverage these trends for future success.
BL04 IDC Cloud Partner Blueprint: Transition your Business Model to the Cloud
Monday, July 11 3:00 PM - 4:00 PM, LACC 153AB
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Darren Bibby
Session Details
There's no longer any question about the future of cloud computing. Yet many Microsoft partners aren't sure how to transform their business models to pursue this rapidly changing IT market shift. There are fundamental differences in marketing, selling, and delivering solutions, as well as differences internally such as HR, training, and compensation that partners will need to address. Join IDC to get an update on the cloud opportunity, and learn what changes when you move to a cloud business model. You will walk away with a "blueprint" on how to begin the transformation necessary to succeed in the cloud.
BL05 How To Prepare Now for the 2020 Workplace
Monday, July 11 4:30 PM - 5:30 PM, JW Diamond Ballroom, Salon 5-10
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Jeanne Meister
Session Details
The best companies are already preparing their strategies to win the quest for top talent. The 2020 workplace will be defined by acute vision—20/20 vision—with regard to recruiting strategies, customizable employee development, agile leadership, and leveraging the power of social networks. Case studies will be presented of how companies are dealing with these major forces in order to create greater opportunities for employees to collaborate, engage and innovate on-the-job. A specific focus will be on how companies are re-imagining their recruitment, engagement & learning practices. Finally, several predictions for how the workplace in 2020 will emerge and what you can do to prepare for this.
BL06 Just Win! Get Clear on Excellence. Inform, Inspire, Engage - And Get it Done While Moving at the Pace Required Today!
Wednesday, July 13 3:00 PM - 4:00 PM, JW Diamond Ballroom, Salon 5-10
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Holly Green
Session Details
Are you running? Are you clear on the race that you are in and what it looks like when you win? Are your employees aligned and running with you? If you are like most of us today, you are definitely running! But as to which race, which direction, and whether or not your team is even at the same stadium, motivated and operating at their potential, it’s a tough call most days. In a world traveling at hyper speed, it’s important you are clear on where you want to go. And once you have that clarity, you have to be able to inform, inspire and engage others constantly to run the same race with you. This session enables participants to develop clarity for themselves and their organizations on where they want to go and how to get there. It addresses many of the typical barriers to execution and eliminates excuses to achieving desired results. Leveraging neuroscience and a deep understanding of the brain at work, Holly will engage, provoke and prompt you to define winning and get everyone going in the same direction with you, with energy and enthusiasm to achieve excellence. You’ll learn how to create the operating practices necessary to get and keep yourself and others focused, aligned and winning! Participants will receive tools, techniques and tips during the session as well as a series of email follow up including an assessment and worksheets.
BL07 Letting Go to Grow: Building Capacity for Critical Business Growth
Wednesday, July 13 4:30 PM - 5:30 PM, JW Platinum Ballroom
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): John Rudow
Session Details
As owners, executives and/or managers, there is always a list of critical tasks that no one but us seems to be able to complete effectively. Come to this hands-on session and learn how to develop capacity in your team for those critical tasks that are keeping you from focusing on running the business. This session will explore how people learn and what they need to become masters at the functions you need to grow the business. We will discuss the key steps to help your staff move from novice to master in whatever roles your organization needs for explosive growth. There is simply never enough “talent” in the market to meet our needs, so join us to learn how to take someone with potential and grow them into amazing talent.
BL08 Just Win! Get Clear on Excellence. Inform, Inspire, Engage - And Get it Done While Moving at the Pace Required Today!
Wednesday, July 13 4:30 PM - 5:30 PM, JW Diamond Ballroom, Salon 5-10
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Holly Green
Session Details
Are you running? Are you clear on the race that you are in and what it looks like when you win? Are your employees aligned and running with you? If you are like most of us today, you are definitely running! But as to which race, which direction, and whether or not your team is even at the same stadium, motivated and operating at their potential, it’s a tough call most days. In a world traveling at hyper speed, it’s important you are clear on where you want to go. And once you have that clarity, you have to be able to inform, inspire and engage others constantly to run the same race with you. This session enables participants to develop clarity for themselves and their organizations on where they want to go and how to get there. It addresses many of the typical barriers to execution and eliminates excuses to achieving desired results. Leveraging neuroscience and a deep understanding of the brain at work, Holly will engage, provoke and prompt you to define winning and get everyone going in the same direction with you, with energy and enthusiasm to achieve excellence. You’ll learn how to create the operating practices necessary to get and keep yourself and others focused, aligned and winning! Participants will receive tools, techniques and tips during the session as well as a series of email follow up including an assessment and worksheets.
BL09 Partner-to-Partner Networking: Partnering Maturity Model – Roadmap to Higher Profits and Increased Customer Satisfaction
Thursday, July 14 3:00 PM - 4:00 PM, LACC 502B
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Per Werngren
Session Details
Partners have told us that the bottom-line growth of their company is directly related to the investment in building partner-to-partner relationships. If your primary business centers around selling and deploying Microsoft products, then partners HAVE to make the investment to grow your company by working with others. This session describes the Partnering Maturity Model, a framework of 10 business functions and four maturity levels that describe how channel partners can create successful and repeatable working partnerships with other channel partners. Partnering, by definition, is about collaboration or working together. Too often, channel partners associated with large software and hardware vendors use an ad hoc, opportunistic approach to working together. The Partnering Maturity Model establishes what must be considered when two or more organizations look to partner on a deal, a campaign or a business.
BL10 MPN Program Evolution – Structured to Endure and Lead
Wednesday, July 13 3:00 PM - 4:00 PM, LACC 408B
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Julie Bennani
Session Details
Private cloud, public cloud, and new devices are creating customer demand and partner opportunity. Learn how the Microsoft Partner Network has been strategically repositioned to enable you and Microsoft win together. Get an introduction to a range of tools and support that help you drive and deliver business. Understand how partner incentives have been applied to the full sales and deployment lifecycle to better enable your sales and delivery teams. At the end of this session, you will understand how MPN is evolving, what new tools and resources are available and how incentives can be applied to drive your business.
BL10R MPN Program Evolution – Structured to Endure and Lead
Wednesday, July 13 4:30 PM - 5:30 PM, LACC 408B
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Julie Bennani
Session Details
Private cloud, public cloud, and new devices are creating customer demand and partner opportunity. Learn how the Microsoft Partner Network has been strategically repositioned to enable you and Microsoft win together. Get an introduction to a range of tools and support that help you drive and deliver business. Understand how partner incentives have been applied to the full sales and deployment lifecycle to better enable your sales and delivery teams. At the end of this session, you will understand how MPN is evolving, what new tools and resources are available and how incentives can be applied to drive your business.
BL13 Selling to the Strengths of Security and Compliance with Office 365 and the Cloud
Thursday, July 14 3:00 PM - 4:00 PM, LACC 153AB
Session Type: Breakout Session
Track: Business Leadership
Speaker(s): Nigel Gibbons
Session Details
How do you turn the No.1 show stopper in your customers psyche to a strength when it comes to a Cloud discussion Your Microsoft Cloud business has ramped up, you see the value, understand the optimal platform choices across physical, virtual, private and public cloud permutations. How do you actually secure the critical subscription commitment that can open up the service revenue where the real margins are in a cloud business? This session will share customer engagement experiences providing the insights into a successful business change delivery framework that allows you to convert the security and compliance roadblocks in your customers psyche to a key selling strength. Learn how to sell cloud subscriptions successfully that will defuse your customers security fears and get their commitment to organization and process change that will really deliver business value to them and establish a prosperous relationship for you.



